Branding Guidelines

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As the symbol of our identity, the PCI logo and all applications of the logo are to be used in a way that protects our brand and the integrity of our brand message. The PCI Branding & Marketing Standards manual has been developed to make the usage of the brand elements easy to follow and clearly illustrate how the brand elements are to appear.

With the introduction of this broad-based identity program, all previous marks are obsolete. Stationery, brochures, signs, and other materials bearing outdated logos should be replaced immediately.

Please keep in mind that we will be updating this resource periodically, and all feedback is welcome. Send your suggestions and comments to branding@pciglobal.org.


 

PCI's Branding Manual 2013 I. BRANDING & MARKETING GUIDELINES MANUAL (13.8 MB PDF)
The PCI Branding & Marketing Standards manual has been developed to make the usage of the brand elements easy to follow and clearly illustrate how the brand elements are to appear. (The size of the file is large, so please right-click on the link and select ‘Save Target As.’)

II. RESOURCE TOOLKIT (43.6 MB ZIP file)
This zip file contains many digital resources, including multiple versions of the logo, templates created in MS Office, and publications bearing the new brand. Please save this file to your local drive or server. (If you have any problems, try right-clicking on the link and selecting the ‘Save Target As’ option. Please note that this is a fairly large file.)

 


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